Automated Reviews and Social Selling Tools for Auto Dealers
While trying to think of a title for this post it just came out – “The Birth of the Legitimately Paid For or Incentivized Google Review”. I chose this title because that’s exactly what’s recently happened with Google Reviews. People can now earn rewards for leaving Google reviews, which for […]
No Access? No Action! Not long ago, a salesperson at one of our client dealerships mentioned they could not access their many photo customer reviews and social posts that had been auto-posted to Facebook using their SalesRater Prospecting & Marketing Toolkit. The reason she couldn’t access her social posts was […]
While building SalesRater Automated Reviews, the number one concern was efficacy. We knew that sending review requests on behalf of our clients would not be an effective solution, and decided to scrap email messaging almost entirely. And, the reasons were many. #1 – Email Simply No Longer Works We are […]
Here’s the million-dollar question: Which review sites will Google choose to display here, and why? It’s this type of random selection, choosing three networks out of roughly 20 major networks that makes the need for stellar reviews on multiple networks more important than ever. This is just one of the […]
It’s kind of surprising how many auto dealers sell over 1200 new & used vehicles per year, and still have only 70-80 reviews total from all review networks combined. Worse, many auto dealers service over 7000 customers per year, and suffer from having less than 100 reviews total in Yelp, […]
In speaking with Ford dealer owner-operators, there seems to be two fairly common threads regarding their understanding of Ford’s new Commitment Program: Some Ford dealers are not completely clear as to how FCP works. Not all Ford dealers feel it’s fair. Our Understanding of the Ford Commitment Program Some dealers […]